Improve local search ranking
Author: Shweta Jain
Ways to Improve Local Search Visibility of your Business
With more businesses coming online and booming online marketing, potential customers have started using web browsers to search for their desirable products and services. The data from Internet Live Stats states that there are around 3.5 billion searches on Google daily which equates to around 1.2 trillion searches per year worldwide. Your potential customers are searching for your business on one of the search engines. But, are you visible...
Brand?
Author: Shweta Jain
What Makes a Brand!
People often use the terms Logo and Brand interchangeably. Although the logo is a symbol of a business it isn’t entirely a brand. However, the log is something that creates the impression or what we call as brand recall. For example, looking at the big yellow M on a red background instantly reminds us that it’s McDonald's, same goes for the clown. So branding a business involves giving it such visual recalls that trigger the memory of...
Online Over Offline Marketing?
Author: Shweta Jain
Why Online Over Offline Marketing?
Marketing is an aspect that no business can afford to forgo. A leading business will always set aside a separate budget for marketing alone. On the other hand, it is also important to spend the budget on the right marketing activities that work for you to make the most of it.Every product or service is consumed differently by the consumers and hence the ways of delivering them to the consumers are different as well. Some products are marketed...
8 marketing trends to look out for in 2019
Author: Shweta Jain
Top 8 Digital Marketing Trends in 2019 [Infographic]
Digital marketing is the base of any business that wants to thrive in the marketing world today. It all started in 2004 and in 2019 we see a lot has changed. Digital Marketing has changed from being a branch of business to becoming a multi-million dollar industry in itself.Every year there are certain trends in digital marketing services that marketers around the globe discover and make sure of being aligned with them. Here are top 8...
Why hire a branding agency
Author: Shweta Jain
13 Reasons Why Hiring a Branding Agency is the Best Decision for your Brand
According to Forbes, 38% of the users will stop reacting if your website layout is unattractive whereas there will be an improvement of up to 80% in your brand recognition by just changing the colour palette of your marketing materials.
In this digital era, business growth strategies are continuously evolving.
Do you think your internal marketing will be able to manage certain branding strategies and is up-to-date with the ongoing trends?
Why...
Setting up your first E-Commerce Store
Author: Mayank Chauhan
Not to be missed tips before you plan your E-Commerce store
Growing an e-commerce store can be super complicated because of so many different things that you need to do. While it may get overwhelming, the fact is that it is as much of an art as it is science.
I am going to share some digital marketing tips and tricks for your marketing strategy - in this article to help you start the journey from zero to success.
Tip 1: Your e-commerce engine
It is very important what platform you choose to build and...
How can Digital Marketing help Small businesses?
Author: Vinita Kumawat
Does digital marketing work for all businesses ? How can digital marketing help small businesses?
When smaller businesses start their endeavor, there’s an equal amount of effort that goes into kick-starting it, as much as it did to construct it in the first place. Having to try every medium of marketing - be it handing out leaflets, relying on word-of-mouth publicity, print ads, etc. Even then getting enough customers to sustain the business and pay off any loans taken seems like an unlikely scenario, let alone getting oodles of profit....
Does Instagram Business promotion work?
Author: Abhishek Dorik
Does instagram business promotion work and why should you have instagram business account?
In the world of social media marketing, Instagram has taken the social media by a storm, with its ever-increasing functionality of its UI to it's oh so easy to use features and the charm of it all. If you’re Instagram, you would have come across various profiles, that are just… different?! They seem more professional and the aesthetic appeal of such profiles often gather great engagement. Now, that is the whole new business platform of...
Improve Conversion rate Optimization
Author: Pratik Jain
How to improve conversion rate optimization and why is CRO important?
Conversion rate optimization is undoubtedly the most important factor of the world of commerce online. It is simply the conversion of leads to sales or something that you wish the traffic that flocks to your website to do. Essentially, it is the maximum amount of visitors that convert into consumers of some sort according to the desired action you wish it to be. CRO isn’t a feature or a technology, it is a measure of the efficiency of all the...
Growth Hacking v/s Digital Marketing
Author: Pratik Jain
Growth Hacking v/s Digital Marketing
I know lot of people get confused on the difference between growth hacking and digital marketing.But do both these terms - growth hacking and digital marketing -refer to the same thing?I mean same wine in two different bottles?The answer is No.The main focus of Digital Marketing is as below.customer acquisitionretention branding using digital technology.Digital Marketing is applied to all types of businesses including matured ones, for continuous...
![Top 8 Digital Marketing Trends in 2019 [Infographic]](/uploads/blog-images/blog-home-image/1567069353bitwise-home-blog.jpg "Top 8 Digital Marketing Trends in 2019 [Infographic]")
