How to Plan and Prepare Content?
Author: Vikram Rana
How to Plan and Prepare Content?
Today we are going to unravel a very important part of websites and online stores. It's about the famous Content. This is all the information Or knowledge about your product or service that will appear on your website or e-shop.A lot of things depend on content. The first is the success of the product or service. The next crucial thing is the architecture of the site or store. Content is critical to the structure of the website. It represents...
10 Effective Content Marketing Ideas for Small Businesses
Author: Sravani Sundeep
10 Effective Content Marketing Ideas for Small Businesses
How many times have you heard - “Content is King”. I am sure we often hear this in the field of marketing.Do you wonder, Is content really the king? Or, What makes content the king?Indeed, Content is the king for a reason.Content is basically a magnet, which helps you attract an audience.Content helps you connect with your audience, it helps you build a brand, it helps you to educate your potential audience about your brand or services you...
Increasing Traffic and Brand Awareness: A Startup's Guide to Better SEO
Startups often have a lot of things on their plate. They are working hard to create a product or service people want while trying to get the word out there and build a customer base.A significant hurdle that every startup has is being able to balance these two areas properly. If they spend too much time on product development, they may not have enough people using their product. But if they spend all their time marketing and trying to get people...
How Influencer Marketing can Supercharge your SEO
Author: Shweta Jain
Here’s how Influencer Marketing can Supercharge your SEO
Influencers have arrived on the Marketing battlefield, and how!In a sea of brands constantly overloading viewers with waves of advertisements and sponsored content, it’s no longer a piece of cake to make yourself noticed by your target audience. Moreover, today’s digital users have wizened up and turn their noses up at any attempt made by companies to ‘sell’ them something.Brand names are longer a guarantee of a quality or effective...
Top AI Marketing Tools You Need to Know About in 2024 - 25
Author: Jigar Agarwal
Top AI Marketing Tools You Need to Know About in 2024 - 25
Artificial Intelligence or AI is finding new applications in digital marketing. Marketing is complex and it involves a set of activities that converge to produce the ad copy. Some activities are content creation, video and audio, SEO, Design, Automation, and delivering the ads to the appropriate channels.AI tools ease the efforts of marketing. A single tool to manage all the activities is not available. Rather, tools for specific functions in the...
Content Overload: How Brands Can Stand Out in a World of Infinite Scroll
Author: Shweta Jain
Content Overload: How Brands Can Stand Out in a World of Infinite Scroll
Reaching those who genuinely are attentive is becoming harder than ever due to the vast volume of information that enters the world each day. Videos, articles and social media create a never-ending flow of messages. It's one of the primary causes of "content overload," which is an ongoing challenge for firms trying to attract people. When people are constantly scrolling through streams of postings, articles and videos, how can brands make their...
